Use this tool to structure a top-to-bottom acquisition funnel. Define messaging, format, calls to action, and key metrics across TOFU, MOFU, and BOFU stages. Velora will generate a summary and optimization suggestions based on your design.
How to Use This Tool
Step 1: For each funnel stage (TOFU, MOFU, BOFU), select helpful prompts and draft your plan in the Content box.
Step 2: Define clear KPIs and optimization ideas for your funnel design.
Step 3: Click "Generate Funnel Summary" to have Velora review your design and suggest improvements.
Step 4: Use the summary to align your GTM strategy, messaging, and performance tracking.
Tip: Make each section actionable and specific. The better your input, the sharper Velora’s feedback.
Top of Funnel (TOFU)
Introduce your offer and generate awareness.
Middle of Funnel (MOFU)
Build consideration and engagement with leads.
Bottom of Funnel (BOFU)
Drive conversion with offers, proof, and urgency.
Funnel Metrics
What KPIs will you track for TOFU–MOFU–BOFU?
Optimization Plan
What changes or tests are you planning by stage?
Chat with Velora
Need more help with GTM planning, messaging, or prioritization? Ask Velora for real-time feedback.